New York City, the concrete jungle where dreams are made of, has always been a magnet for entrepreneurs seeking to turn their business ideas into reality. However, beneath the glittering skyline and bustling streets lies a labyrinth of challenges, from red tape and bureaucracy to soaring rents...

You are a service provider and looking to understand how to grow your business. Savvy service providers all over the US are looking for ways to beat their competition through marketing their services. This could be through traditional advertising or through non-traditional methods. Understanding...

In the town where I live, we have 1 restaurant. 

You’d think that there would be an opportunity to thrive there, right?

The restaurant industry is fiercely competitive. Whether you're nestled in a bustling city or a serene countryside, there's always a diner, café, or eatery...

People at the office poke fun at me because I do not have an ad blocker on all of my computers.

The main reason is I like to see what people are creating in the world of advertisements. Heck, maybe someday I will create the best commercials of all time but for now, I am a lowly internet marketer....

Becoming a creator on YouTube is easy. Hit record and upload.

That’s it, right? 

Nope.

I have unearthed the secrets to becoming a successful YouTuber and the secrets are nothing sexy, exciting, or interesting. It’s plain common sense and analytics.

Let’s walk through a...

I started advertising my small business about 15 years ago and I mostly did it on my own. 

What I found to be highly effective then was for the cost of a textbook, I could do my own SEO and then set up my platforms. For the cost of another book, I could update my website on WordPress and...

I’ll never forget the first day I decided to advertise my business. Believe it or not, it was slightly embarrassing. The reason is, that I was putting myself out there! Once I signed the contract, a lot of hand-wringing ensued like, “Will people think it’s stupid? Do People need...